Beauties… its January 2025! You know what that means… we’re here with part two of our annual round-up of products that wowed us in 2024.
Last year was full of new discoveries from innovative brands, but we also reached for old favourites that never let us down too, elevating our daily routines. So thrilled to share our selection with you today!
While we can’t include everything we’ve loved, this list highlights standout products that truly deserve the spotlight.
Here’s our 2024 edit of beauty favourites, carefully selected and tested by the Wow Beauty team. Part one is all about skincare, body care and hair… part two highlights our fragrance and wellness loves. Let’s dive in!
Fragrance
Jessica’s Picks…

Lush Let The Good Times Roll Body Spray
Lush Body sprays are a hidden gem! I discovered the body sprays this year and will be looking to add more to my collection soon.
My current favourite is the Let the Good Times Roll body spray, which is a warm, sweet caramel scent.
The bottles are large too so it lasts a while and it lasts well on the skin.
Denise’s Picks…

Sana Jardin
This brand produces luxury fragrances with a focus not just on providing luxury perfumes but also with a mission of social impact and the economic empowerment of women, the women in question are the flower harvesters of Morocco.
The brand has 10 unique fragrances with matching candles for five of them, as you would imagine they use only the finest ingredients.

Wellbeing
Jessica’s Picks…

Welleco The Evening Elixir
A hot chocolate drink that’s full of goodness to hep you sleep and improve your sleep… what could be better?
The Evening Elixir is a naturally sweetened infusion of magnesium, natural vitamin c and niacin to boost collagen formation, support nerve and muscle function, protect the skin against free radical damage and more.
It tastes delicious and is a lovely evening treat before bed.

Libby
Libby is a fabulous library app. Last year I included BorrowBox in my yearly favourites and yes, that’s still up there, but I’ve also been loving Libby. It works the same way as BorrowBox, it’s tied to your library card and means you can borrow eBooks and Audiobooks from your borough. There’s lots of choices and you can borrow and reserve more items at a time compared to BorrowBox, but they’re very similar apps and I like to use these in tandem to keep up with my reading habits.
If you’re looking to read more but haven’t got the space/cash for physical books, this is a great option. I’ve always got a few books reserved so I have something to look forward to.

Folding Portable Bathtub
This was a bit of a surprise this year! I recently moved house and no longer have a bathtub – the horror! So I knew I needed to find a quick solution. This fold-up bath tub is convenient, great for small spaces and works perfectly. It’s quite deep and I got the shorter size, but it works well for me and I love that I can fold it up and tuck it away when not needed.
An absolute essential for me and such a great find!

Westlab Bath Salts
Don’t make me choose just one!
It’s already been established that I love a good bath and more often than not, I reach for a bag of Westlab bath salts to accompany me on my bathing experience. They’re affordable and come in a lovely range of scents…. Been loving their ‘wellbeing’ range in particular.
I love lying back and relaxing in a hot bath with a handful or two of these salts.
Denise’s Picks…


Insight Timer App
Insight Timer App explores mindfulness and emotional well-being through meditation, sleep aids, and talks by wellness experts. The App help users to stay grounded with tools to foster peace of mind and self-awareness. We love that this App has emotional growth as a form of self-care at the heart of it, supporting users to build resilience and clarity.




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