Here Monika Ludwiczak, International Brow Expert and Co-Founder of Everlasting Brows shares her expert tips on how to choose the right eyebrows for your face shape.

 Salon treatments and at-home product recommendations

Choosing the right eyebrows for your face shape is essential to enhance your natural beauty and frame your facial features.

Here are expert tips and beauty salon treatment suggestions to help you find the most flattering brow shape for your face.

Identify Your Face Shape

Your face shape helps determine the best eyebrow style. Here’s how to choose the perfect brows for your face, along with recommended salon treatments:

Round Face

  • Best Brow Shape: Higher arched brows
  • Why: A high arch adds structure and creates the illusion of a longer, slimmer face. Avoid rounded brows, which can make your face appear even rounder.
  • Salon Recommendation: Opt for Brow Threading or Threading + Tint to create a defined, high arch. Regular maintenance will keep the arch sharp and clean.
  • Product Recommendation: Use the Everlasting Brows Brow WOW Precision Brow Pencil,£7.95 from Everlasting Brows to fill in the brows and enhance the arch for a clean, defined look.
Round face shape eyebrows

Oval Face

  •  Best Brow Shape: Softly angled brows.
  • Why: An oval face is well-balanced, so a gentle arch with soft angles complements the natural symmetry of the face. This shape enhances your features without being too dramatic.
  • Salon Recommendation: For soft, natural shaping, consider Brow Threading with a professional or opt for Brow Lamination for the ultimate groomed look.
  • Product Recommendation: Try the Elleebana Elleefix Brow Styling Wax, £22.00 from Beauty Rules for subtle definition and to hold your brows in place all day.
oval face shape eyebrows

 Square Face

  • Best Brow Shape: Thick, bold, angled brows
  • Why: A strong brow helps soften a square jawline. A well-defined arch adds balance to the face’s angular structure.
  • Salon Recommendation: Go for Ombre Brows to achieve the ultimate shape and fuller looking bold brows that last longer
  • Product Recommendation: If you’re not ready for permanent make up use B’KATE Brow Dip, £10.00 from Beauty Rules at home for a bold, thicker look.
square face shape eyebrows

Heart-Shaped Face 

  • Best Brow Shape: Low-arched, rounded brows
  • Why: A soft, rounded brow shape balances the wider forehead and narrows the chin, creating harmony in your features.
  • Salon Recommendation: Choose Microblading or Nano Strokes for fuller brows with a soft arch. For naturally fuller brows, consider Brow Shaping that sculpts your brows into perfection.
  • Product Recommendation: Fuller brows will look well sculpted with the help of Elleebana Elleefix Brow Styling Wax, £22.00 from Beauty Rules and sparser brows should opt for Everlasting Brows Keratin Treatment, £12.50 from Beauty Rules.
heart face shape eyebrows

Long Face

  • Best Brow Shape: Flat, straight brows.
  • Why: Flat brows help create the illusion of a shorter face, balancing out the length. Avoid high arches, as they elongate the face even more.
  • Salon Recommendation: Opt for Brow Threading to maintain straight, clean lines. For those with sparse brows, Brow Lamination can help shape and set the brows into a flat, fuller style.
  • Product Recommendation: Use the Everlasting Brows Brow WOW Precision Brow Pencil,£7.95 from Everlasting Brows to fill in the brows for a fuller and flatter look
long face shape eyebrows

Diamond Face

  • Best Brow Shape: Curved brows
  • Why: A curved brow softens the angles of a diamond face, especially the prominent cheekbones. Opt for a rounded arch to balance the angular face
  • Salon Recommendation: Nano Strokes for the perfect soft angle brows or Brow Lamination to set already full brows into a nicely curved shape
  • Product Recommendation: Opt for Elleebana Elleefix Brow Styling Wax, £22.00 from Beauty Rules helping you achieve a soft shape that stays in place all day.
diamond face shape eyebrows

Consider Brow Thickness

The thickness of your brows should complement your facial features. Whether you’re aiming for a bold look or a more delicate shape, a beauty salon can help you achieve the ideal thickness.

Thick Brows

  • If you have larger facial features, thick brows will balance your look. For naturally sparse brows, Microblading or Ombre Brows can help you achieve the bold look you’re after.

Thin Brows

  • If your facial features are more delicate, thin brows can enhance your look. Salon services like Brow Threading and Tinting can refine the shape and maintain neatness.

Work with Your Natural Brow Shape

While modifying your brow shape is possible, working with your natural brow arch often results in the most flattering look. Salon treatments like Brow Lamination or Nano Strokes can help enhance your natural shape while keeping them looking polished and defined.

Find Your Ideal Arch Placement

The placement of your brow arch can dramatically affect your appearance. A beauty professional can help you find the perfect arch position during a bespoke Brow Mapping session and then then remove unwanted hair or recommend another solution best suitable for your face shape and preferences

Brow Tail Length

Pay attention to the tail end of your brows. The length of your brow tail can change the appearance of your overall face:

Shorter Tails

  • Shorter tails lift the face for a more youthful appearance.

Longer Tails

  • Brows with longer tails may pull down your features, it is important to keep the tail at the right length for a balanced look.

Start of the Brow

The start of your brow should align with the bridge of your nose. A professional brow artist can guide you through this process to ensure proper alignment. If the brows are too close or far apart, it can throw off your facial proportions.

Match Your Brow Shade to Your Hair Colour

Getting the right brow shade is essential for a natural look. Salon treatments like Brow Tinting or Brow Henna are great for matching your brows to your hair colour.

  • Blondes: Go 1-2 shades darker.
  • Brunettes: Choose 1-2 shades lighter.
  • Redheads: Opt for warm brown or auburn tones.
  • Black Hair: Stick to dark brown instead of black to avoid harshness.

Maintain Your Brows Regularly

For long-lasting results, it’s important to regularly visit your beauty salon for brow maintenance. How often you go depends on your brow type and how fast your hair grows, but generally, every 3-4 weeks is ideal for threading or waxing. For treatments like Microblading or Ombre Brows, touch-ups are recommended every 12 -18 months.

Consult a ProfessionalMonika Ludwiczak is the Co-Founder of Everlasting Brows

If you’re unsure about which brow shape or treatment is right for you, consult a professional brow artist. They will analyse your face shape, natural brow, and features to create the most flattering look for you. By selecting the right brow shape and utilising salon treatments, you can achieve perfectly groomed brows that enhance your facial features and elevate your overall look!

*Credit: Monika Ludwiczak is the Co-Founder of Everlasting Brows